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Festo’s Incredible Machine

April 30, 2025

To mark the company’s 100th anniversary, Festo has designed an extraordinary application, the Incredible Machine. It works on the principle of a Rube Goldberg machine, in which one movement triggers the next. The Incredible Machine demonstrates the history of automation technology from the past to the present and reflects the company’s wide range of competencies and our comprehensive expertise.

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Incredible Machine

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Festo’s “Incredible Machine” at Hannover Messe Highlights Festo’s Innovative Strength
Festo's Incredible Machine

During a tour of the Festo stand at Hannover Messe on March 31, German Chancellor Olaf Scholz congratulated the company on its 100-year success story. In this its anniversary year, the company welcomed Scholz, accompanied by Stéphane Dion, Special Envoy of Canada, this year’s partner country for Hannover Messe, to a special exhibit, the “Incredible Machine”.

The dignitaries were enthusiastic about the innovative strength of the company – summed up by the “Incredible Machine”. It shows the fascinating world of movement, set in motion by an eMotion Butterfly.

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